Twitter accounts must meet certain criteria in order to be eligible to participate in Twitter Ads and use our suite of advertising products. This list describes common reasons why accounts may be ineligible to advertise, along with steps to become eligible in the future.
We’re working on providing the best possible advertising experience to everyone on the planet. To do this, advertisers must be located in one of our eligible countries, as well as tweeting in one of our supported languages.
To be eligible to advertise on the self-service platform, small business advertisers must have an account in one of the more than 200 supported countries. Twitter Ads supports numerous countries including Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Denmark, Finland, Ecuador, France, Germany, Guatemala, Bahasa Indonesia, Ireland, Israel, Italy, Luxembourg, Mexico, Netherlands, Norway, New Zealand, Panama, Peru, Singapore, South Africa, Spain, Sweden, Switzerland, United Kingdom and the United States. For a full list of countries eligible for the Twitter Ads platform, please refer to this article.
In addition to being located in one of the eligible countries, advertisers must also be tweeting in a supported Twitter Ads language. Some of these languages include: Bahasa, English, Spanish, French, Italian, Dutch, German, Portuguese, Japanese, Finnish, Norwegian, Swedish or Danish. For a full list of supported languages, please refer to the “Supported Languages” section in this article.
If you do not see your country listed, or would like to confirm whether your country/language is eligible to advertiser on the Twitter Ads platform, please submit a sales support ticket via the “Help?” button on ads.twitter.com.
Twitter prohibits advertisements targeted to, and advertiser accounts from countries subject to U.S. trade sanctions and other U.S. export control laws. Individuals and entities subject to U.S. trade sanctions are also prohibited from signing up for a Twitter Ads account.
The most successful advertisers on Twitter tend to be those who are avid Twitter users. This means they have a history of sharing exceptional content and engaging with their followers. If you are interested in advertising but your account is fairly new, be sure to complete your account’s Twitter profile and spend a few weeks familiarizing yourself with Twitter’s best practices. Details about mastering the basics of Twitter are available here.
- Protected Tweets - Twitter users can protect their Tweets in order to control who can view them. This setting is not currently supported within Twitter Ads. If your Tweets are protected and you are interested in advertising, you will first need to make your Tweets public from your Settings page. Please see About public and protected Tweets for details about making this change.
- Deactivated accounts - Accounts cannot participate in Twitter Ads if they have been deactivated by their owner. Please see Reactivating your account for more details.
- Suspended accounts - Accounts cannot participate in Twitter Ads if they are in a suspended state at the time they apply. Please see My account is suspended for more details.
Have questions or feedback about something on this page?
Please log in to ads.twitter.com and file a support ticket using the Help? button in the top right corner of your ads dashboard.