Twitter Business holidays hub

Plan the rest of your year on Twitter

Connect to Twitter’s receptive audience when they’re at their most festive. Here you’ll find timely resources to help your business utilize the cultural moments in Q3 and Q4.

The holiday marketing calendar you need

Check out the cultural and retail events you can plan around for Q4 with this article and downloadable calendar.

What to Tweet this fall

See the moments that your audience will be Tweeting about so you can get ahead of the autumn conversation.

Top Halloween hashtags

Plan your marketing with your costume. Use these hashtags to connect to the Halloween conversation.

5 ways to adapt your Twitter communication plan for COVID-19

The COVID-19 pandemic is affecting your customers. It should affect your marketing as well. See how.

Downloadable resources

Plug in your printer and add these planning materials to your desk.

Holiday marketing calendar

Get ideas for Q4 holiday events.

Get the calendar

In the US alone there were:

120M holiday Tweets

in Q4, 2019¹

15 holiday Tweets per second

in Q4, 2019¹

Inspiration for holiday ads on Twitter

SolutionTree

@SolutionTree used Twitter to help teachers account for a challenging school year.

SiriusXM Canada

SiriusXM Canada used Twitter to spread awareness of their free streaming program.

Video resources

Incorporate these elements into your video to maximize performance on the platform.

Learn more

Podcast episode: @TeamKano

Hear how this toy and electronics company used Twitter to target multiple audiences, promote their discounts, and sell their stock.

Visit the blog

People on Twitter spend 26% more time viewing ads compared to other leading social media platforms.²

People on Twitter are 15% more likely to inform friends and family about new products and services than non-Twitter users.³

¹Source: Twitter Internal Data. US Only. Time Frame: October 1st, 2019 - January 1st, 2020 5

²Source: OMG+Twitter, Receptively with Neuro-Insight, Oct 2018; US, BR, JP

³Source: Global WebIndex Q1 2019, Global

Additional resources

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Advertise on Twitter

Find the advertising solution to meet your goals.

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The Twitter holidays hub

Plan the rest of your year on Twitter

The holiday marketing calendar you need

What to Tweet this fall

Top Halloween hashtags

5 ways to adapt your Twitter communication plan for COVID-19

Downloadable resources

In the US alone there were:

Inspiration for holiday ads on Twitter

Additional resources

Advertise on Twitter