Downloadable guides and webinars

Resources to help you grow your business on Twitter

Advertise on Twitter

Get downloadables and view webinars

Whether you're looking to generate Tweet ideas or refine targeting criteria for your next campaign, this page has resources to help you make the most of your goals. From guides and worksheets to all-in-one kits, each asset includes prompts and tips to get the ideas (and best practices) flowing.

Prefer some video inspiration? Check out our recent webinars to hear what makes a successful Twitter strategy.


A step-by-step guide to creating, launching, and optimizing
ads on Twitter.

Guide your clients towards Twitter Ads success with this comprehensive playbook.

Featured webinar

Take your performance campaigns to the next level

Our Twitter campaign performance experts shared the fundamentals of campaign optimization and the tools you need to run successful direct response campaigns on Twitter.

Plan for success with the 2021 Twitter Planner


Print or use a PDF editor to complete these exercises designed to help you and your team brainstorm, document, and review ideas.

Starter kits

Setting up a new account or campaign? Brainstorming your next month of Tweets? Download one of our kits to get all-in-one resources for each task.

Campaign playbooks

Download the playbook for your campaign objective to get step-by-step instructions and best practices:

Additional resources
Start advertising on Twitter
Planning your next big Twitter campaign?