Agency resources
Drive results for your clients on X
ROI on X is 16% stronger than Neustar’s Total Media average ROI1
X drives greater sales through synergy with online video and paid search compared to other social platforms2
On average, exposure to X Ads drive +153% incremental lift in Tweet conversation3
Useful resources
X media plan template
Download and simplify campaign planning.
The festive season on X
Connect with X’s plugged in audience this festive season.
Subscribe to the agency newsletter
Agency Playbook
All you and your clients need to know to drive results on X.
Agency blog content
Interviews and insights created with you in mind.
Useful resources
X media plan template
Download and simplify campaign planning.
The festive season on X
Connect with X’s plugged in audience this festive season.
Agency Playbook
All you and your clients need to know to drive results on X.
Agency blog content
Interviews and insights created with you in mind.
Subscribe to the agency newsletter
X Flight School
Earn your X for Creatives course badge, learn all about X’s creative tools, and get an exclusive look at strategies other brands are using to find success through creative on X.
Agency webinars
Access live recordings from our X Ads specialists.
X Flight School
Earn your X for Creatives course badge, learn all about X’s creative tools, and get an exclusive look at strategies other brands are using to find success through creative on X.
Agency webinars
Access live recordings from our X Ads specialists.
X gives you a direct channel to connect with your audience, while remaining extremely current and relevant, something that is always crucial in the digital space no matter the industry.
Scroll-stopping ad formats
Whether you want to use video, images, or words – or some combination of the three – there's an X ad format that can help your clients reach their business goals.
Image Ads
Video Ads
Carousel Ads
Takeover Ads
Campaigns ran by agencies
Additional resources
Ads Help Center
Need help? Get instant answers to the most common X Ads questions and learn how to use X like a pro.
Connect Playbook
Download your guide to connect and build cultural relevance for you and your clients.
X Planner
A fully editable organic and paid planner to help you brainstorm new content and improve your Tweets.
Targeting 101
A deep dive into X Ads targeting along with tips and best practices from one of our Account Managers.
X Marketing Partners
From Audience Targeting to Creative and Ad Experiences, X Marketing Partners give you access to world-class technology companies that enhance the X Ads experience.
Planning your next big X campaign?
1. Source: Circulars, Digital Audio, Other Social
2. Source: Twitter Global Synergy Analysis, Nielsen, US; UK; JP; CA (Feb 2022)
3. Source: Twitter Global Synergy Analysis, Nielsen, US; UK; JP; CA (Feb 2022)