Professional Profiles

About Professional Profiles

Twitter Professional Profiles allow you to display specific information about your brand or business, directly on your profile. A Professional Profile will enable you, for the first time ever, to have a unique and clearly defined presence on the platform, separate from the general user. And, by using a Professional Profile, you can add legitimacy to your presence on Twitter.

Professional Profile features:

  • Professional Category: The Professional Category is an indicator on your profile; showcasing what kind of professional your account represents. Showcasing your Professional Category is optional.
  • Professional Profile Spotlights: Professional Profile Spotlights allow you to showcase key information about your business or brand in a designated area on your Twitter profile.

FAQs

Twitter Professional Profiles enables professionals to display specific information about their brand or business, directly on their profile.

The Professional Category is an indicator on a Professional Account’s profile, showcasing what kind of professional the account represents.

Follow these steps to add or remove the professional category:

  1. Go to your profile and select “Edit Profile”

  2. Select “Edit Professional Profile” 

  3. Toggle “Show Category” to your preference

Showcasing your professional category is optional, but it can be an important trust indicator with people so they know what kind of professional they may be interacting with.

Follow these steps to update your professional category:

  1. Go to your profile and select “Edit Profile”

  2. Select “Edit Professional Profile” 

  3. Select “Category”

  4. Search for and then select your preferred category

Professional Profile Spotlights allow professionals to showcase key information about their business or brand in a designated area on their Twitter profile. 

By designing components, professionals of all industries and sizes will have customized profiles with features to help drive engagement and business outcomes.

Follow these steps to see if your account qualifies for Professional Profile Spotlights:

  1. Go to your profile and select “Edit Profile”

  2. Select “Edit Professional Profile” 

  3. Select “Professional Spotlight"

  4. From there, you can enable or modify your active Professional Spotlight at any time

Note: Twitter’s Professional Profile Spotlights are in early-stage testing, so you might not qualify until we expand access or introduce new features.

Additional reading

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