Promote your account and grow your Twitter following

Build an engaged audience to amplify your message — on and off Twitter. People who follow you not only see your Tweets, they're likely to become brand advocates and customers.

How do followers campaigns work?

Followers campaigns allow you to promote your account and grow your audience on Twitter. Follower campaigns are displayed in multiple locations across the Twitter platform — including Home Timelines, Who to Follow, and search results — and this suggestion is labeled as Promoted to distinguish it from other recommended accounts.

How valuable are your followers?

Active. Engaged. Loyal. These are a few of the findings from our research into the value of a follower.

See successful followers campaigns

These brands built up their follower base and fostered loyal customers.


of people believe Promoted Accounts help them discover new businesses on Twitter*
*Customer Insight Study. Twitter + Research Now 2016

Ready to launch your ad campaign?

Plan to spend more than $1,000 per quarter?

Grow your audience

Learn how to set up a Followers campaign to accelerate your follower growth.