Can I add, or piggyback, additional tags to my audience measurement tag?
No, you should only include the vCE or DAR tag in your tag library. Adding other tags will cause errors in the integration.
Can I use audience measurement with all campaign objectives?
Audience measurement will work for all campaign objectives, with the exception of Trend Takeovers, Moment Ads, and any objectives in private beta.
Is audience measurement available internationally?
Audience measurement coverage depends on the partner. Nielsen DAR is available for 24 countries, including the US and Canada. comScore vCE is only available for ad campaigns in the US, UK, Canada, and Spain.
Available markets for Nielsen DAR:
- Australia, Brazil, Canada, France, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Malaysia, Mexico, New Zealand, Philippines, Poland, Puerto Rico, Singapore, Spain, Thailand, Turkey, Taiwan, United States, United Kingdom
Available markets for comScore vCE:
- United States, United Kingdom, Canada, Spain
How can I get more help?
File a Twitter Ads support ticket or work directly with your Account Manager.