Twitter shares certain non-public personal information with advertisers who run mobile application advertising campaigns through Twitter. This information can include which ads a particular browser or device saw, watched, or otherwise interacted with; but does not include user’s name, email, phone number, or Twitter username. For example, Twitter might share that a mobile device identifier viewed or clicked on an ad for a particular mobile application.
Agreeing to the terms of Twitter’s Advanced Mobile Measurement Program will ensure that you, the advertiser, will continue to receive this data to evaluate the performance of your Mobile application advertising campaigns. See help center for more information.