Twitter is home to an extensive and highly-engaged #Gamer community. There were over 2.4 billion gaming-related Tweets in 2021 – a 14% year-on-year increase, and 10X the number of Tweets in 2017.1 It’s clear the gaming industry on Twitter is growing and won’t be slowing down any time soon.
There are 70 #Gaming Tweets per second on Twitter.2 Yes, you read that right. And, Q4 of 2021 was the biggest quarter ever for gaming conversation on Twitter.3
How can your brand tap into this leaned-in audience and make sure it’s part of the conversation?
We’ve got insights into the #GamingTwitter audience, lots of tips to connect with this community, and best practices on how to launch a new game and promote your brand.
Who is the Twitter #Gamer audience?
The #Gaming community on Twitter is passionate, highly active, and playful. That last one is a pun, but it’s also true.