‘Tis the season for holiday marketing campaigns! For many businesses, this is a crucial time of year for driving sales. In order for your content to stand out among the noise, it’s important to connect to your audience using appropriate and seasonally-relevant language. And that includes hashtags.
With that in mind, your Thanksgiving Twitter marketing strategy should include seasonally-appropriate hashtags to increase engagement and awareness. Internal research shows that Tweets with hashtags gain 100% more engagement than those without — but caps at one to two hashtags per Tweet. Include some of these popular Thanksgiving hashtags in your holiday campaign:
Using the hashtag #Thanksgiving lets your customers know you’re enjoying the holiday along with them. You can pair this hashtag with anything that’s seasonally appropriate, from announcing Thanksgiving discounts to giving thanks for their loyalty throughout the year.